In This Issue of AFA's Blast Fax
Representing the interests of small business franchisees nationally.

November 2000

dotsm.gif (39 bytes)  Register for 4th Annual Franchisee Legal Symposium
dotsm.gif (39 bytes)  Legal Brief
dotsm.gif (39 bytes)  Leadership Summit  
dotsm.gif (39 bytes)  AFA PAC Contribution

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Register Now for the 4th Annual Franchisee Legal Symposium and Save $$$

We're already preparing for the AFA's fourth Franchisee Legal Symposium April 26-27, 2001 in Philadelphia, PA - and franchisees who register on or before December 8, 2000 will receive $10.00 off the registration fee.

The Franchisee Legal Symposium is your opportunity to meet and mingle with some of the best franchisee lawyers in the country. Besides hearing their formal presentations, you'll be able to meet one-on-one and question them regarding your specific issues. The Franchisee Legal Symposium is also a great opportunity to network with franchisees from other chains to learn how they are working to improve relations with their franchisors.

Here are just a few of the topics that we'll cover:

What Past Attendees Have to Say

" Well-spent money. I wish I received this much out of a 9-year relationship with the
franchisor."

Robert Dille, Steak Escape

" Beyond my expectations. Don't operate a franchise without this expertise and knowledge."
Chip Winand, The Shepard's Guide

" Excellent program, particularly to help us grow our new owners' association."
John Hughes, Kwik Kopy
  Why Do Franchisors Pick on Good Franchisees?

  Forming an Independent Franchisee Association.

  Assessing How Franchisees Have Fared in State Courts and Legislatures.

  Arbitration and Other Ways to Deal With Your Franchisor Without Resorting to Litigation.

  Exiting the System-Techniques to Leave Amicably and Without Hostility.

  Franchise Agreement Terms-What to Keep Out-What to Get In.

  Making QSCs and QARs Work For You-How Franchisors Use Operational Reviews and How Franchisees Can Avoid Problems Later.

  Problematic Relations-Franchising and the Law of Incomplete Contracts.

  The Ten Most Oppressive Clauses in Franchise Agreements.



Legal Brief

FRANCHISOR PROHIBITED FROM COMPETING WITH FRANCHISEES IN E-COMMERCE

In what many believe is the first decision addressing the issue of whether franchisors may compete with their franchisees in e-commerce, a panel of arbitrators has enjoined a franchisor, Drug  Emporium and its subsidiary, DrugEmporium.com from selling over the Internet to customers located in the territories in which franchisees have been given the exclusive right to operate Drug Emporium stores.

In deciding that a preliminary injunction should be issued, the arbitrators considered the following question-"whether a virtual drug store is a drug store for purposes of a franchise agreement?"

In finding that the franchisees demonstrated the requisite likelihood of ultimately proving that Drug Emporium's internet sales breached its commitment to provide its franchisees the exclusive right
to conduct the business of drug stores in designated territories, the arbitrators concluded:

It is not for this panel to divine whether a virtual reality is real or whether it is a phantom. We will take Respondents at their word. Respondents have marketed DE.com to be a "drugstore" in its filings to
the SEC. We also infer from the Respondents' conduct that [they] honored the Claimants' territories until now ? including the offer of compensation during the test period for DE.com ? that the parties' reasonable expectation was that the Claimants would not be forced to compete with drug store sales by Respondents. This inference is bolstered by the failure of the franchise agreements to permit the Respondents to operate drug stores within the territory absent a breach by the franchisees. 

The arbitrators also found that the franchisees' proof as to how Drug Emporium has been operating its website, including advertising this new website as "Your neighborhood pharmacy for twenty years,"
establishes a likelihood that the franchisees will ultimately prevail in proving dilution of the licenses
the franchisees hold to use the Drug Emporium trademark in their territories.

Michael Dady of Dady & Garner, PA, an AFA Affiliate Member represented the franchisees in this matter. Mr. Dady commented, "When franchisees are given exclusive territories to conduct their store operations, and pay substantial royalties to obtain support from their franchisors, they do not expect
to have to compete with their franchisors. This decision enforces the reasonable expectation of our franchisee clients - no competition from their franchisor."


Leadership Summit
On April 25, 2001, franchisee leaders from around the country will meet to discuss issues and exchange ideas on the effective operation of their independent franchisee associations. If you are a leader of an independent franchisee association or are thinking about forming an independent association, you'll want to join us for the Franchisee Leadership Summit. Franchisees thinking about forming an association will be able to attend the Summit as observers to learn from others who've already been in the start-up stage. [The Leadership Summit is open to franchisees and members of the AFA only and is closed to the press.] 
Mission of the AFA
1. To represent franchisees in all industries in the development of franchising;
2. To educate franchisees, the government, the business community and the public as to the needs and requirements of franchisees;
3. To improve and promote the business conditions for franchising generally; and
4. To protect and enhance the economic investment of franchisees.

AFA PAC
Personal Contribution Form

check mark.gif (406 bytes)YES, I want to fund candidates who support issues important to small business franchisees. I understand that my contribution is not tax deductible and that a corporate check cannot be accepted. You may proceed to our on-line secured contribution form or print and fax/mail our form.

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The American Franchisee Association
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